Sustainable Toy Packaging - it becomes a playset!

[Aeonjoey]

Sustainable packaging I designed for our new line of preschool building toys.
The corrugated cardboard packaging can be inverted inside-out to use as an imaginative playset, while still being useful as a storage box, and best of all - reducing waste. This was the first set of the line and the video that sold it internally.
Package: Illustrator + BoxshotOrigami + Keyshot
Product: Rhino + Keyshot
Video edited in iMovie
[vimeo]https://vimeo.com/436029894[/vimeo]